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I’m A Hair Expert And These Products Are The Only Reason Your Color Won’t Look Flat By January

Winter, darling, is a double-edged sword. On one hand, it’s a Hallmark dream—chunky knits, steaming mugs of cocoa, and snowflakes dancing like confetti.

On the other hand, it’s an absolute nightmare for your hair, especially if it’s color-treated. Cold winds and indoor heating tag-team to suck the life out of your locks, leaving them dull, dry, and desperate for attention.

Add the fact that vibrant color fades faster in this harsh season, and you’ve got yourself a hair SOS situation.

But don’t despair—your winter hair fairy godmother (that’s me!) is here with a toolkit of products that’ll keep your colored tresses looking salon-fresh until spring.

Plus, I’ve sprinkled in pro tips and expert opinions because we’re leaving no strand behind.

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It’s all twinkling lights and cozy vibes until you catch sight of your hair in the mirror. Suddenly, it’s static city, dry ends, and a color that looked salon-perfect last month but now screams, “Help!”

Yes, winter is rough on your hair. The cold, dry air outside strips away moisture, while indoor heating only makes things worse. Your hair becomes drier, more brittle, and prone to breakage. Add in the fact that colored hair is already more porous, and it’s a recipe for dull, lifeless strands.

“The lack of humidity in winter air dehydrates your hair, which can cause static and split ends,” explains trichologist Anabel Kingsley. “Colored hair is especially vulnerable, as the dye opens the hair cuticle, making it easier for moisture to escape.”

To combat this, you need products and habits that nourish, protect, and lock in hydration. Think of it as giving your hair its own winter wardrobe—hydrating masks are the cozy sweaters, heat protectants are the winter coats, and gentle cleansers are the fluffy socks that make everything better.

Here’s what you need to keep your strands healthy and looking gorgeous all season long.

1. For Repair: Olaplex No. 3 Hair Perfector

Olaplex No. 3 Hair Perfector Repairing Hair Treatment, Concentrated for Dry Damaged Hair, Repairs & Strengthens All Hair Types, 3.3 fl ozOlaplex No. 3 Hair Perfector Repairing Hair Treatment, Concentrated for Dry Damaged Hair, Repairs & Strengthens All Hair Types, 3.3 fl oz

Why You Need It: If you’ve ever colored your hair (especially lightened it), you’ve probably heard the Olaplex gospel. This cult-favorite treatment works wonders on damaged hair bonds, making it a lifesaver for brittle winter strands. It’s like hitting “reset” on your hair.

Be careful not to overdo it, though—I learned the hard way that too much protein can make hair feel stiff and even more fragile. Once a week is plenty, and you’ll notice a real difference.

Expert Insights

“Winter is incredibly harsh on hair—especially when it’s color-treated. Repairing treatments like Olaplex No. 3 help prevent breakage and strengthen the hair’s structure,” says NYC-based hairstylist Devin Toth.

How to Use It: Once a week, slather it onto damp, towel-dried hair, comb through, and leave it on for at least 10 minutes. Rinse it out, and follow with your regular shampoo and conditioner.

Also Recommended By: Byrdie, which says, “It works like magic to repair damage and maintain hair health.”

2. For Hydration: Moroccanoil Hydrating Shampoo and Conditioner

Moroccanoil Hydrating Shampoo and Conditioner Bundle, 8.5 Fl. Oz SetMoroccanoil Hydrating Shampoo and Conditioner Bundle, 8.5 Fl. Oz Set

Why You Need It: Dry winter air doesn’t stand a chance against this argan oil-infused duo. It hydrates without weighing hair down and locks in moisture, keeping your color vibrant and strands silky soft.

I swear by this combo when my hair feels particularly parched. It’s rich but doesn’t weigh my fine strands down—a tricky balance that they’ve absolutely nailed!

Expert Insights

“Hydration is key for maintaining the health of colored hair during winter. Products with natural oils, like Moroccanoil, provide long-lasting moisture,” says Dr. Michele Green, dermatologist.

How to Use It: Massage the shampoo into wet hair and rinse thoroughly. Follow with the conditioner, focusing on your ends, and let it sit for 1-2 minutes before rinsing.

Also Recommended By: Allure, which raves about its “heavenly scent and hydration powers.”

3. For Protection: Pureology Color Fanatic Leave-In Spray

Pureology Color Fanatic Leave-in Conditioner Hair Treatment Detangler Spray | Protects Hair Color From Fading | Heat Protectant | Vegan | 6.7 Fl OzPureology Color Fanatic Leave-in Conditioner Hair Treatment Detangler Spray | Protects Hair Color From Fading | Heat Protectant | Vegan | 6.7 Fl Oz

Why You Need It: This leave-in spray is basically a Swiss Army knife for your hair. It detangles, protects against heat, adds shine, and fights color fade—all in one spritz.

I love how lightweight this spray is! Some leave-ins can feel heavy, but this one just melts into my hair, leaving it smooth and shiny without any residue. Plus, it smells divine.

Expert Insights

“Leave-in sprays are your secret weapon in winter—they add hydration and protection against harsh environmental elements,” says celebrity stylist Kristin Ess.

How to Use It: After washing, spritz this onto damp hair from mid-lengths to ends. Comb through to distribute, and style as usual.

Also Recommended By: Marie Claire, which calls it “an absolute staple for anyone with colored hair.”

4. For Strengthening: Redken Acidic Bonding Concentrate

Redken Bonding Leave In Conditioner for Damaged Hair | Hair Repair | Strengthens Weak and Brittle Hair | Acidic Bonding Concentrate |For All Hair Types | 1 Fl OzRedken Bonding Leave In Conditioner for Damaged Hair | Hair Repair | Strengthens Weak and Brittle Hair | Acidic Bonding Concentrate |For All Hair Types | 1 Fl Oz

Why You Need It: Imagine a shield of armor for your hair. This pre-shampoo treatment strengthens strands, seals the cuticle, and keeps your color looking rich and radiant.

I tried this after hearing rave reviews, and wow—instant difference. My hair felt smoother and less prone to breakage, especially at the ends. Just don’t skip the step where you rinse it out before shampooing—it works best that way!

Expert Insights

“A healthy cuticle layer is key to retaining color. Acidic treatments like this one help restore hair’s pH balance and prevent fade,” says stylist Sally Hershberger.

How to Use It: Apply to damp hair before shampooing. Leave it on for 5-10 minutes, rinse, and then continue with your usual routine.

Also Recommended By: Refinery29, which says it “transforms tired hair into salon-worthy strands.”

5. For Deep Nourishment: Briogeo Don’t Despair, Repair! Mask

Briogeo Don't Despair, Repair! Deep Conditioning Mask, Deep Conditioner for Dry Damaged or Color Treated Hair, Prevent Future Breakage, Protein Mask for Stronger Hair, Vegan, Cruelty-Free, 8 fl ozBriogeo Don't Despair, Repair! Deep Conditioning Mask, Deep Conditioner for Dry Damaged or Color Treated Hair, Prevent Future Breakage, Protein Mask for Stronger Hair, Vegan, Cruelty-Free, 8 fl oz

Why You Need It: If your hair feels as crispy as a fallen leaf, this mask is your savior. Packed with B-vitamins, argan oil, and antioxidants, it restores moisture and elasticity in no time.

I love the smell of this one—it’s fresh and light, unlike some deep conditioners that can smell overly sweet. Plus, my hair genuinely feels softer after just one use.

Expert Insights

“Masks like this are crucial in winter, as they provide deep hydration that regular conditioners can’t,” says trichologist Anabel Kingsley.

How to Use It: Use once a week in place of conditioner. Apply to damp hair, focusing on mid-lengths to ends, and leave it on for 10 minutes. Rinse thoroughly.

Also Recommended By: Harper’s Bazaar, which says it’s “like a tall glass of water for thirsty hair.”

6. For Static Control: Living Proof Restore Perfecting Spray

Living proof Restore Perfecting SprayLiving proof Restore Perfecting Spray

Why You Need It: Winter static? Say no more. This lightweight spray detangles, hydrates, and protects against heat, all while taming flyaways.

I keep this in my bag for mid-day touch-ups—one quick spritz, and my hair goes from staticky mess to polished and glossy. It’s a winter lifesaver!

Expert Insights

“A good detangler prevents breakage and adds moisture, especially in winter when hair tends to be dry,” says hairstylist Jen Atkin.

How to Use It: Spray generously onto damp hair, then comb through. Style as desired.

Also Recommended By: Vogue, which calls it a “game-changer for colored hair.”

7. For Sleek Shine: Color Wow Dream Coat Supernatural Spray

COLOR WOW Dream Coat Supernatural Spray, 6.7 Fl Oz – Keep Your Hair Frizz-Free and Shiny No Matter the Weather with Award-Winning Anti-Humidity TreatmentCOLOR WOW Dream Coat Supernatural Spray, 6.7 Fl Oz – Keep Your Hair Frizz-Free and Shiny No Matter the Weather with Award-Winning Anti-Humidity Treatment

Why You Need It: This miracle worker creates an invisible shield around your hair, locking out humidity and adding mirror-like shine.

I was initially hesitant about the extra step of blow-drying to activate this, but after one use, I realized it was well worth it for actual glass hair results.

Expert Insights

“It’s great for winter because it prevents moisture loss and gives a sleek finish even in dry conditions,” says hairstylist Chris Appleton.

How to Use It: Spray liberally onto damp, towel-dried hair. Divide your hair into sections and blow-dry each one to activate the product.

Also Recommended By: Byrdie, which says it’s “a red-carpet staple for glossy hair.”

Top Winter Hair Care Tips for Colored Hair

  1. Hydration is Key: Invest in a moisturizing shampoo and conditioner that are sulfate-free. These will cleanse without stripping your hair of its natural oils or fading your color.
  2. Turn Down the Heat: Hot showers might feel amazing, but they’re a no-no for your hair. Use lukewarm water to prevent further dryness.
  3. Mask it Up: Incorporate a deep conditioning mask into your weekly routine to restore moisture and elasticity to your hair.
  4. Get a Trim: Regular trims are essential in winter to prevent split ends from traveling up the hair shaft and causing more damage.
  5. Protect Before You Heat Style: Always use a heat protectant spray when blow-drying or styling your hair. Bonus points if it also guards against UV damage!
  6. Tame the Static: Use a leave-in conditioner or a lightweight hair oil to keep your hair smooth and combat static electricity.
  7. Cover Up: If you’re heading outdoors, wear a hat or scarf to shield your hair from harsh winds. Just make sure to use silk or satin linings to reduce friction.
  8. Keep the Humidifier Running: Indoor heating zaps moisture from the air and your hair. A humidifier can help replenish lost moisture, benefiting both your strands and your skin.
  9. Don’t Skip the Salon: Professional treatments, like glosses or bond-strengthening treatments, can help refresh your color and repair damage during the winter months.
  10. Drink More Water: Hair health starts from the inside out, and staying hydrated is crucial to maintaining shine and strength.

Winter Hair Care 101:

Here’s the thing: your hair needs extra TLC when the temperature drops.

Hydration is key, heat protection is non-negotiable, and a weekly mask is your best friend. Keep these products on hand, and your colored hair will not only survive winter but thrive.

What’s your go-to for keeping your hair happy in the cold? Drop your tips in the comments—I’m always on the hunt for the next big thing!

hair dye iconhair dye icon

Our Research & Review Process

To ensure our recommendations are as comprehensive and reliable as possible, we’ve undertaken an extensive research effort.

We cite scientific evidence and journals, collect real user reviews and gather impartial perspectives from hair stylists, users, and experts in the field.

Additionally, we conduct hands-on testing by using products and applying hair dyes not only on our own locks but also on real human hair extensions and hair pieces of different hair type, textures and lengths.

This rigorous approach allows us to provide you with insights into which products genuinely live up to their promises.

As always – please consult with a professional hair colorist or stylist for advice on how to color your own hair at home. It’s different for everyone!

Found your perfect shade? We’d love to see it! Tag us on Instagram @coloredhaircare or Facebook and share your hair color stories. Looking for more hair care tips? Check out How to Look After Colored Hair: 11 Expert Secrets For Long-Lasting Color.


  • Nicola author avatarNicola author avatar



    With over two decades of passionate hair dyeing experience, I’ve experimented with nearly every shade imaginable. My journey began long before blogging; as an award-winning copywriter in London and New York, I shaped narratives for iconic brands. However, when friends sought advice during lockdown for at-home hair dyeing, I realized my true calling. Beyond being your hair color expert, I’m a mom of two girls, wife to artist Tony, and an avid soccer player!



    View all posts


  • author photo hairdresser enza piazzaauthor photo hairdresser enza piazza



    I’m Enza Piazza, your go-to hair stylist and color consultant with over 23 years of professional salon experience bringing vibrancy and life to hair of all hues. My Italian roots from sunny Sicily infuse passion into every snip and color, a passion that’s been recognized with top honor awards including bridal and party hair at the National Hairdressers Federation’s Championships.

    After training in Surrey, UK’s most prestigious salons including Head Master Academy, I embraced the entrepreneurial spirit and set up Enza Hair Styling, offering tailored hair care for 13 years, and treating each client like family. Away from the salon, I cherish moments as a proud Nonna to grandson Joseph and as a playful companion to my Jack Russell, Bo.



    View all posts


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